Archive for the 'Advertising' Category
It has been a couple of crazy weeks at work, apparent with my virtual hibernation. I have a few burning topics I’d love to write about, but for now, here’s just a quick post.
I have always liked MacDonald’s, after all, it tastes great on a micro-scale and according to Thomas Friedman, it prevents conflict on [...]
Filed under: Advertising, Branding, People, TVC, Weird, YouTube, funny | Leave a Comment
About 5 years ago when the term ‘Metrosexual’ gained in popularity, we saw an almost immediate race by marketeers to target this particular group of effeminate males, which was and may still is, an increasingly profitable segment especially in the personal care category. ‘Feminine’ products like moisturisers, haircare and even cosmetics, are marketed with a [...]
Filed under: Advertising, Branding, Ideas, Market research, Marketing, New Products, Thoughts | Leave a Comment
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