Archive for the 'Ideas' Category
About 5 years ago when the term ‘Metrosexual’ gained in popularity, we saw an almost immediate race by marketeers to target this particular group of effeminate males, which was and may still is, an increasingly profitable segment especially in the personal care category. ‘Feminine’ products like moisturisers, haircare and even cosmetics, are marketed with a [...]
Filed under: Advertising, Branding, Ideas, Market research, Marketing, New Products, Thoughts | Leave a Comment
I may be a little late in this, however the idea is pretty new to me.
And no, I’m not refering to those parasitic advertisements that hijack Websites.
Parasite Advertising is coined by mleak from flickr, where corporate and brand logos are painted on live insects and before releasing them back into the wild.
Pepsi
Adidas
FedEx
Nike
I’m not too sure [...]
Filed under: Branding, Ideas, Marketing, Weird | 2 Comments
-
Recent Comments
