Archive for the 'Outdoor Advertising' Category
Something caught my eye today, in fact, it demanded attention more than just from my eyes.
That something was an outdoor ad for Hugo Boss’ new fragrance for men.
You see, being a consumer in the attention economy, I have been numbed by the huge clutter of outdoor print ads where bold captions and images of [...]
Filed under: Branding, Marketing, Outdoor Advertising | 2 Comments